Content Marketer

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Content Marketer

We are looking for an enthusiastic and driven Content Marketing Specialist for Soly South Africa. 

Full-time · Soly South Africa - Location Cape Town

About the job

Soly has become one of the fastest growing companies in the Netherlands and we are also active in Italy, South Africa, Belgium, Germany and a few more markets to come in 2024. Even though we believe the global solar revolution is global, we think acting locally and translating our mission into each market, language and culture is just as important. This is where you come in. Working from our office in Cape Town, you will bring relevant insights and knowledge of the South African market, do research about our customer segments there and translate our value proposition, message and mission into compelling, engaging and authentic content that makes it irresistible to join the Soly community.

Working towards a bright future. It's possible!

Your team

As a Content Marketer, you will work in the Content Team within the Marketing Department. The team includes fellow content marketers, visual designers, a social media specialist and a PR coordinator. In addition, you also consult frequently with developers, advisors and other departments about the content of the content. The main goal: creating high quality content (written & multimedia), increasing our brand awareness, authority position and creating brand preference. You will be located in Cape Town, with the rest of the Soly South Africa team, while the Content Marketing Team collaborates remotely from Amsterdam, Groningen, London, Milan and Düsseldorf.

Your impact

  • You’ll create high quality content to make people want to join the solar revolution

  • Be the go-to person in South Africa for all-things content & employer branding

  • Coordinate our local CRM email flows & Email Marketing Campaigns

  • Manage the Soly Blog & write/translate content pieces (short & long-form)

  • Collaborate our Social Media Specialist with high quality content (photo & video) of the South African market

  • Create multimedia content that helps educate people in a simple and clear way about the solar & renewable energy industry

  • Work together with other content marketers to launch omni-channel campaigns for Soly in South Africa (OOH, print, PR, social media, etc.)

  • Support the Sales team with multimedia content to help them land more clients

Your profile

  • A Bachelor or Master Degree in Marketing, Communications, Media Studies or similar;

  • At least 2 years of relevant work experience in the field of marketing or communications (also from relevant internships)

  • Excellent command of English language, because we are increasingly active internationally 

  • A track record of great quality copywriting projects (impress us with your writing skills & portfolio). You are creative with words and you write with ease and you can delve into complex topics and write understandable articles about them

  • Experience working with Wordpress or similar tools

  • You’ve worked with email marketing and/or CRM softwares

  • You have a proactive mindset: you are independent and a self-starter and feel comfortable working with remote teams

  • You can maintain a good overview, enjoy working on a project basis and are confident;

  • You are eager to learn and enjoy rolling up your sleeves. You understand the mentality of a scale-up and would like to contribute to our growth;

Nice to have

  • Knowledge of the different types of marketing channels and understand which channel is best used and when

  • Skills working with design or video creation (for social media)

  • Experience working with omni-channel campaigns and campaign management

  • Experience organizing events for press, customers or fellow colleagues

  • Knowledge about how to work with influencers or content creators (briefing, negotiation, outreach, etc.)

What we offer you

  • A competitive gross monthly salary based on experience.

  • 21 vacation days (based on 40 hours) and option to purchase 5 more;

  • Rent our solar panels at a significant discount

  • Free fresh fruit at the office

  • Fully equipped workplace with standing/sitting desk and a laptop, so you can work hybridly

  • Working at an international sustainable organization with the nicest colleagues.

Working for a bright future. It is possible!

About Soly

Soly is an international Clean Energy Tech company with a mission to make solar energy available to everyone. The company was founded in the summer of 2013 by brothers Patrick and Milan van der Meulen. The brothers were inspired at a young age by Al Gore’s documentary “An Inconvenient Truth” and have since decided to use their entrepreneurship ‘As a force for good’. The company is today one of the European market leaders in the field of decentralized energy generation and storage through solar panels, batteries and charging stations. Soly focuses on the residential and business markets and is active in the Netherlands, South Africa (2019), Belgium (2022), Germany (2023) the United Kingdom (2023), and Italy (2024). By developing its proprietary software platform, Soly is one of the most capital-efficient energy providers with only 140 employees across six countries. The Soly platform won a spot in the Deloitte Technology Fast50 in 2021.
Soly is an impact-driven company and since 2018 B Corp certified. B Corp is an international label for companies that strive for the highest standards of sustainability, financial transparency, and social justice.

Are you excited? Nice!

This is what our application process looks like:

Step 1 >>>

 Apply via the link below

Step 2 >>>

We will contact you within 3 working days.

Step 3 >>>

Is your CV a hit?

Then we start with a telephone intake.

Step 4 >>>

Are the initial expectations correct? Then you come for an interview so that we can get to know each other. Together with you, we check how you match with the required qualities, experience and motivation.

Step 5 >>>

Do we both feel the energy? Then you move on to a second interview and we discuss the position in more detail and you meet the team.

Step 6 >>>

Does it feel good? Then we will make you an offer.

Apply for the job

Would you like to join our team? Then we'd love to hear from you!

Any questions?

Please contact us on people@soly.co.za if you have any questions.

Good to know:

During our selection process, we only look at qualities of candidates. Therefore, you do not need to add your age, gender, origin or a photo of yourself to your CV.

We follow our Hiring Code of Conduct.